If you are writing articles on the Internet or website content you may have seen people mentioning the value of 'keywords' but never properly understood what was meant.
Either this or you write away and never give factors that influence search engines a thought.
If you do write on the web for any purpose and you want search engines to find your content so that your readers can then find you, you can benefit from learning about & using keywords.
What are keywords?
Keywords are words or phrases that writers place in their articles or blogs (content) that are relevant to the topic but also might be terms which people enter into search engines with high frequency.
In other words, the aim of keywords is to be matched with what a lot of people are looking for and then when Google throws up a list of results you might be in the top few pages of Google, if not the first page of Google!
The better the keywords the more likely this will be the case.
A great FREE keyword tool is this one from wordbot http://www.wordpot.com/Default.aspx
When you enter a word in their tool bar, one that relates to your topic/product wordbot will give you a list of Google's most popular keyword phrases and place them in order of popularity.
Keyword tools are a must for any writer who wants to SEO their content and increase/improve their Google page rank.
WARNING
Some people go utterly bonkers with keywords and while it may read well to searchbots it doesn't read well to a human.
You can have thousands of hits to your website through Google referred traffic but it doesn't mean diddly squat if your traffic sees your horrible content and clicks away from your site.
I would use no more than three duplicate keyword phrases in any 500 article.
Keyword phrases in titles is useful but add a unique spin tail end or start to grab both human and Google bot attention.
Good luck
Either this or you write away and never give factors that influence search engines a thought.
If you do write on the web for any purpose and you want search engines to find your content so that your readers can then find you, you can benefit from learning about & using keywords.
What are keywords?
Keywords are words or phrases that writers place in their articles or blogs (content) that are relevant to the topic but also might be terms which people enter into search engines with high frequency.
In other words, the aim of keywords is to be matched with what a lot of people are looking for and then when Google throws up a list of results you might be in the top few pages of Google, if not the first page of Google!
The better the keywords the more likely this will be the case.
A great FREE keyword tool is this one from wordbot http://www.wordpot.com/Default.aspx
When you enter a word in their tool bar, one that relates to your topic/product wordbot will give you a list of Google's most popular keyword phrases and place them in order of popularity.
Keyword tools are a must for any writer who wants to SEO their content and increase/improve their Google page rank.
WARNING
Some people go utterly bonkers with keywords and while it may read well to searchbots it doesn't read well to a human.
You can have thousands of hits to your website through Google referred traffic but it doesn't mean diddly squat if your traffic sees your horrible content and clicks away from your site.
I would use no more than three duplicate keyword phrases in any 500 article.
Keyword phrases in titles is useful but add a unique spin tail end or start to grab both human and Google bot attention.
Good luck
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